Creative development and art direction for advertising campaigns. Building the visual concept, narrative and production plan behind a campaign, from initial brief through to direction on set.
Our Approach
01 — Brief
Outlining the campaign objective, audience, and advertising context. Establishing the concept and narrative direction.
02 — Visual Narrative
Defining the visual language and tone through image research, market research, moodboarding, and narrative framing. Producing a campaign deck to outline the guidelines.
03 — Production Planning
Translating the approved creative guidelines into a production plan. Developing storyboards and ad scripts, alongside location research, casting recommendations, styling, and other considerations as required.
04 — On Set
Directing the campaign on set. Supporting the crew and overseeing execution to ensure that the concept is realised as intended.
Service
Phase I
Pre-consultation questionnaire
FREE
First consultation up to 45 minutes to outline your priorities and objectives
£75
Phase II
- Up to 2 hours of meeting time
- Building a bespoke campaign brief
- 2 weeks delivery
£240
Phase III
- Concept development and campaign deck
- 2–4 weeks delivery*
Phase IV
- Production planning
- On-set direction
- 3–6 weeks delivery**
* Fee and timeline adjusted to the scope of the campaign.
** Final fee and timeline determined by production requirements.