Service Guide
Where to start
Unsure of what your brand needs the most right now? Try the quiz below to find the right service.
01
Are you confident about your existing brand identity — mission, voice, aesthetic, and intellectual property?
Continue to Question 02
Brand DNA Coming soon
Designing your full suite of brand assets. The service is for both new businesses approaching brand design for the first time, and brands looking to redesign their identity.
A holistic analysis of your brand's identity, proposition, and online presence. Includes a report highlighting priority actions for your intellectual property, communications, and discoverability.
Consider World Building as a next step for further research into how your target customer experiences your brand.
02
Do you have a clear picture of who your customer is, and what your brand means to them?
Continue to Question 03
Deep research into your brand's position in the cultural landscape. Includes audience profiling, competitor mapping, and a model for how your customer moves through your brand universe.
Start with the Brand Strategy to establish a clear baseline on your brand’s mission, communications, and discoverability. Then move into World Building for further research into your brand’s position in the cultural landscape, and how your target customer experiences your brand and the wider market.
03
Are you primarily looking to increase your brand's reach through press, networking, and collaborations?
Continue to Question 04
Continue to Question 05
04
Is this about the overall brand, for the founder, or for an upcoming project?
Profiling your target customer or client, and understanding how they navigate your market niche. Highlighting culturally complementary brands to align with.
Once you have a clear picture of your brand universe, consider Community & Partnerships for a curated list of 50 industry contacts to platform and endorse your brand.
A dossier of 50 leads to support your personal visibility — including press, social clubs, PRs, talent management, media training, and more.
If you're seeking support for a launch, campaign, collaboration, event, or other business initiative such as retail or partnerships strategy, your dossier will include 50 industry contacts curated to boost your brand's project.
05
Are you looking to maintain engagement and resonance with your existing audience through content?
Creative copywriting for brand marketing and communications. This service is tailored to your project, e.g. a campaign, a press release, website, email marketing, or e-commerce.
Consider Community & Partnerships as a next step to support your content rollout.
Book an Out-of-Office Hours session. Free 30-minute weekend slots for introductions and general questions.